Ooma Business Blog

Essential softphone guide: Key voice and video call features you need to know.

A softphone is an app that you use to make phone calls, like Skype. Your calls are all made over the internet versus a copper landline attached to a desk phone. That’s just the beginning. Since you are using digital technology, a softphone gives you more than voice service.

Small business inspiration you can take from In-N-Out.

Big business doesn’t typically start as a big business, it starts as a small business that’s been able to adapt and grow. Look around you, there are numerous businesses that have found ways to thrive over the years despite economic downturns, consumer preference shifts and technological advancements.

How to jumpstart spring sales.

Ah, spring is on the way. Flowers will bloom, the sun will shine, the birds will chirp and the bees will buzz. Spring isn’t just a new season for nature, however, it’s also a great opportunity to shake off some of that seasonal rust and jumpstart your business with spring sales ideas.

How these small businesses kept growing despite the downturn.

Is it possible to grow your business in a downturn? It depends on where you look. Certainly, there are small businesses that do not make it through difficult times. On the other hand, some companies thrive by finding recession-proof products. If you’re looking for inspiration and ideas to get you through a short-term economic crisis, look at these business options.

Best practices for video meetings: Host and participate like a pro.

Following video meeting best practices is vital to remaining productive in a remote working world. When you are working from home, video calls can become a vital link to colleagues and customers. Unfortunately, some people have struggled with video conferencing tools. In some cases, individuals have lost their jobs as a result of how they acted on video calls.